Good Sweat
Elena Brower, Flavorpill, Central Park: “The largest documented yoga event ever”
If you’ve been living under your yoga mat, you might have missed the big yoga news announced last week. On the evening of the summer solstice—Tuesday, June 22, at 6 pm—Flavorpill, an online concierge of arts and culture, and top NYC yoga teacher Elena Brower, will host the “world’s largest documented yoga event ever as 10,000 people of all backgrounds, sizes, and skill levels will simultaneously practice on the Great Lawn in Central Park, NYC.” And you thought your studio was crowded.
Elena Brower
Headliner Brower, founder of Virayoga, is no stranger to a packed class—or to Flavorpill’s public yoga events. The acclaimed Anusara teacher and Adidas ambassador led the YoGa at MoMA event with Flavorpill in January (pictured). If the Great Lawn event is a success, Flavorpill founder Sascha Lewis may find himself in the Guinness Book of World Records for yoga—or for pulling off the world’s most brilliant coup of a subscriber drive ever. But Brower’s not in it for the fame and fortune. “For me, it’s an honor and a privilege to bring all the yoga traditions together to enjoy the solstice and celebrate our city,” said Brower in an email to Well + Good, who we expect will have to be seriously mic-ed for this event.
Six reasons we’re going to Yoga at the Great Lawn and you should, too:
1. The scene: World peace and universal health care are still works in progress. The least we can do is model good behavior at what’s going to be a United Nations of yoga. Make nice with Bikrams on this one day.
2. Because you missed the Dalai Lama at Carnegie Hall.
3. The yoga celebrities. The following invitees and their bodyguards could be practicing right next you: Gwyneth Paltrow, Russell Simmons, Christy Turlington Burns, Parker Posey, and Nick Denton, you know, the big yogi.
4. The swag: Jet Blue is providing 10,000 yoga mats, and Smart Water is providing, um, 10,000 plastic water bottles?!
5. Your asana will be documented. A 150-foot crane will capture aerial views of the swarm of yogis. Inevitably this will all be on the internet so you can one day prove to your grandchildren that Nana had a wicked chaturanga.
6. Because in all seriousness, usually when 10,000 New Yorkers are together it’s on the subway practicing don’t-fuck-with-me pose instead of heart-opening poses.
To sign up, visit www.flavorpill.com/yoga
Hee-hee.. make nice with the Bikrams made me giggle. (sorry Bikrams – I will make nice that day) Are you going to have a well and good contingent? I will come and wear a t-shirt if it is cute!
Great idea, Heather. We are working on cute t-shirts (or more likely, tanks) as we speak! We’ll keep you posted on a Well+Good contingent, and see what our friends at Kula, and elsewhere are planning…
I registered on 5/20, thinking that I would get in, but i was just reserving to win a spot… so I think it is some sort of lottery and not first come first served…
Regarding Sandy’s point, yes, the Great Lawn event is set up like a lottery. You have to provide your email (hence my point about this event being one heck of a way to get subscribers for Flavorpill), and they’ll confirm your attendance in June. That said, I expect that Flavorpill intends to honor the request of every single person who signed up. It’s hard to get 10,000 peeps to an event. Even yoga-obsessed ones. And should they surpass that number, I suspect Guinness will happy to record the 12,000 who turn out, etc.
Love this happening and didn’t even need to read your reasons to want to go and after your 6 reasons, really want to go!
A few notes I took during the Dalai Lama said at Radio City Music Hall, “Healthy body, healthy mind is an interesting approach… Remember that real beauty is inner beauty and take more care of that… When thinking of others our mind opens and widens; when just concerned with oneself it narrows… Don’t be demoralized by small things and never give up hope strength and confidence…”
Thank you for organizing this amazing event! Elena is the best!
Now, how can we register?
NYC Kula coming together Opening our hearts to create love in our community……A dream…..come true!
I would love to bring our Kula Heart Yoga community from Nazareth, PA to this wonderful event!
Blessings!
[...] If you’re in NYC next Tuesday (June 22nd) come out and join me in the largest Yoga event ever! If you’ve been living under your yoga mat, you might have missed the big yoga news announced last week. On the evening of the summer solstice—Tuesday, June 22, at 6 pm—Flavorpill, an online concierge of arts and culture, and top NYC yoga teacher Elena Brower, will host the “world’s largest documented yoga event ever as 10,000 people of all backgrounds, sizes, and skill levels will simultaneously practice on the Great Lawn in Central Park, NYC.” And you thought your studio was crowded. – Well And Good NYC [...]