Your guide to New York’s up-and-coming indie juice brands

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It seems like just yesterday that BluePrint Cleanse launched.

Now, its juices are sold at Whole Foods, and its competitors—Organic Avenue, Juice Generation and Cooler Cleanse, and even Juice Press—are taking over the city one neighborhood at a time.
 
They’re like the Lululemons of the New York juice world.
 
But as the market grows, indie juice designers are pressing onto the scene. Who among them will be the next big squeeze?
 
We did some serious sipping to create this cheat sheet to the six up-and-coming juice brands that look especially promising.



 
 
 

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